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Here are the bestselling skin care items at YesStyle in the first half of 2021 based on total sales from December 16, 2020 to June 15, 2021. Those no longer available on the site have been excluded. Results are compared to last year’s bestsellers from December 16, 2019 to December 15, 2020. The asterisk indicates newcomers or a new category on the list.
We’ll announce the bestsellers for makeup tomorrow. Stay tuned!
Oil Cleanser
In a shift from deep cleansing oils to cleansing balms, DHC’s Deeping Cleansing Oil and KUMANO COSME’s Pharmaact Deep Cleansing Oil dropped out of the top ten, while both the first and second places are occupied by Korean cleansing balms. This may be due to less use of makeup during the pandemic. Nevertheless, Dear, Klairs’s Gentle Black Fresh Cleansing Oil managed to rank ninth despite only being launched in September last year.
- BANILA CO – Clean It Zero Cleansing Balm Original
- heimish – All Clean Balm*
- iUNIK – Calendula Complete Cleansing Oil
- THE FACE SHOP – Rice Water Bright Light Cleansing Oil
- PURITO – From Green Cleansing Oil
- Dear, Klairs – Gentle Black Deep Cleansing Oil
- Rohto Mentholatum – Hada Labo Gokujyun Oil Cleansing
- I’m from – Fig Cleansing Balm
- Dear, Klairs – Gentle Black Fresh Cleansing Oil*
- KUMANO COSME – Pharmaact Deep Cleansing Oil
Face Wash
Four out of the top ten face washes are from SOME BY MI. Its 30 Days Miracle line continues to win the hearts of YesStyle customers. Meanwhile, COSRX’s Low pH Good Morning Gel Cleanser remains champion.
- COSRX – Low pH Good Morning Gel Cleanser
- SOME BY MI – Bye Bye Blackhead 30 Days Miracle Green Tea Tox Bubble Cleanser
- SOME BY MI – Pure Vitamin C V10 Cleansing Bar
- COSRX – Salicylic Acid Daily Gentle Cleanser
- Pyunkang Yul – Low pH Pore Deep Cleansing Foam*
- Shiseido – Senka Perfect Whip Face Wash
- SOME BY MI – AHA, BHA, PHA 30 Days Miracle Cleansing Bar
- SOME BY MI – AHA, BHA, PHA 30 Days Miracle Acne Clear Foam*
- RiRe – Style Black Head Brush Cleanser
- iUNIK – Centella Bubble Cleansing Foam
Face & Lip Scrub
This list reveals a mix of peeling gels, sticks, pads, masks and soaps – perhaps an indication that customers are taking exfoliation more seriously and testing out different products.
- Secret Key – Lemon Sparkling Peeling Gel
- RiRe – All Kill Blackhead Remover Stick
- COSRX – One Step Original Clear Pad*
- Pyunkang Yul – Peeling Gel
- Benton – PHA Peeling Gel
- NEOGEN – Dermalogy Bio-Peel Gauze Peeling Wine (Original Version)
- I’m from – Fig Scrub Mask MINI*
- Label Young – Shocking White Peeling Soap*
- Cure – Natural Aqua Gel
- MIZON – Honey Black Sugar Scrub
Toner
Haruharu WONDER’s Black Rice Hyaluronic Toner debuted only in October last year but has already climbed up to the sixth place. Similarly, COSRX’s Full Fit Propolis Synergy Toner, which was launched in June last year, takes the seventh place. Toners with fermented ingredients also seem to be gaining momentum.
- SOME BY MI – AHA, BHA, PHA 30 Days Miracle Toner
- I’m from – Rice Toner
- Pyunkang Yul – Essence Toner
- COSRX – AHA/BHA Clarifying Treatment Toner
- Isntree – Green Tea Fresh Toner
- Haruharu WONDER – Black Rice Hyaluronic Toner*
- COSRX – Full Fit Propolis Synergy Toner*
- Dear, Klairs – Supple Preparation Facial Toner (Unscented)
- COSRX – Centella Water Alcohol-Free Toner*
- NEOGEN – Dermalogy Real Ferment Micro Essence*
Acne Treatment*
COSRX reigns in this new category, nabbing the first, second and fifth places with its pimple patches. SOME BY MI also occupies three positions in the top ten with its pimple patches, spot cream and blemish serum.
- COSRX – Acne Pimple Master Patch
- COSRX – Clear Fit Master Patch
- SOME BY MI – 30 Days Miracle Clear Spot Patch
- PURITO – All Care Recovery Cica-Aid
- COSRX – AC Collection Acne Patch
- SOME BY MI – AHA, BHA, PHA 14 Days Super Miracle Spot All Kill Cream
- Rohto Mentholatum – Acnes Anti-Bacteria Spot Dressing
- Pyunkang Yul – Acne Spot Patch Super Thin
- SOME BY MI – Yuja Niacin 30 Days Blemish Care Serum
- Elizavecca – Witch Piggy Hell Pore Blemish Spot Patch
Serum
Beauty of Joseon is the only new brand in this list, and its two entries have only been available since April last year. PURITO AND iUNIK both manage to secure two spots in this list, though the winner continues to be COSRX’s Advanced Snail 96 Mucin Power Essence.
- COSRX – Advanced Snail 96 Mucin Power Essence
- SOME BY MI – AHA, BHA, PHA 30 Days Miracle Serum
- Beauty of Joseon – Repair Serum*
- PURITO – Centella Green Level Buffet Serum
- iUNIK – Propolis Vitamin Synergy Serum
- iUNIK – Tea Tree Relief Serum
- PURITO – Centella Unscented Serum
- Benton – Snail Bee High Content Essence
- Rohto Mentholatum – Melano CC Vitamin C Essence
- Beauty of Joseon – Glow Serum*
Moisturizer
Soothing benefits and barrier repair are the recent focus for moisturizers. The top places remain mostly the same as last year, though Rohto Mentholatum’s Hada Labo Gokujyun Premium Lotion, NATURE REPUBLIC’s Soothing & Moisture Aloe Vera 92% Soothing Gel and COSRX’s Oil Free Ultra Moisturizing Lotion with Birch Sap are replaced by Dear, Klairs’s Midnight Blue Calming Cream, I’m from’s Rice Cream and Pyunkang Yul’s Moisture Cream.
- iUNIK – Centella Calming Gel Cream
- SOME BY MI – AHA, BHA, PHA 30 Days Miracle Cream
- PURITO – Deep Sea Pure Water Cream
- MIZON – All In One Snail Repair Cream
- COSRX – Advanced Snail 92 All In One Cream
- iUNIK – Beta-Glucan Daily Moisture Cream
- Dear, Klairs – Midnight Blue Calming Cream LARGE*
- COSRX – Centella Blemish Cream
- I’m from – Rice Cream*
- Pyunkang Yul – Moisture Cream*
Eye Care
Eye creams, hydrogel patches, eye sticks and eye masks shared the bestseller spots in eye care last year, but now eight out of the top ten are eye creams.
- MIZON – Snail Repair Eye Cream
- MILKYDRESS – Wrinkle & Whitening Eye Cream
- PURITO – Centella Green Level Eye Cream
- MIZON – Snail Repair Intensive Gold Eye Gel Patch
- JAYJUN – Green Tea Eye Gel Patch
- Benton – Fermentation Eye Cream
- Pyunkang Yul – Black Tea Time Reverse Eye Cream
- MIZON – Collagen Power Firming Eye Cream
- COSRX – Advanced Snail Peptide Eye Cream*
- MediFlower – Collagen Wrinkle Eye Cream*
Face & Lip Mask
Customers are showing more love for sleeping masks than sheet masks. lookATME’s Vegetable Bunny Face Mask fell out of the top ten, while COSRX’s Ultimate Nourishing Rice Overnight Spa Mask rises to the throne. New entry BARULAB’s The Clean Vegan Mask (Vitamin C) reflects the growing trend for vegan masks.
- COSRX – Ultimate Nourishing Rice Overnight Spa Mask
- THE FACE SHOP – Real Nature Face Mask (Aloe)
- I’m from – Honey Mask MINI
- I’m from – Mugwort Mask MINI
- Mediheal – N.M.F Aquaring Ampoule Mask EX
- KLAVUU – Nourishing Care Lip Sleeping Pack
- BARULAB – The Clean Vegan Mask (Vitamin C)*
- iUNIK – Propolis Vitamin Sleeping Mask*
- RiRe – Bubble Lip Mask
- PURITO – Dermide Cica Barrier Sleeping Pack*
Sunscreen
Kao’s Biore UV Aqua Rich Watery Essence finally cedes the top spot to COSRX’s Aloe Soothing Sun Cream, but that may be because Kao fans have switched to the new Biore UV Aqua Rich Light Up Essence, which boasts brightening effects.
- COSRX – Aloe Soothing Sun Cream
- MISSHA – All-Around Safe Block Essence Sun SPF45 PA+++
- Canmake – Mermaid Skin Gel UV SPF 50+ PA++++ (Clear)
- Kao – Biore UV Aqua Rich Watery Essence SPF 50+ PA++++ 2019 Edition
- MISSHA – All Around Safe Block Essence Sun Milk SPF50+ PA+++
- ISEHAN – Kiss Me Sunkiller Perfect Water Essence SPF 50+ PA++++*
- Jigott – UV Sun Block SPF 50+ PA+++ (Snail)*
- OMI – Verdio UV Moisture Essence SPF 50+ PA++++*
- ISEHAN – Kiss Me Mommy UV Aqua Milk SPF 50+ PA++++*
- Kao – Biore UV Aqua Rich Light Up Essence SPF 50+ PA++++*