Welcome to our newest editorial initiative, Who What Wear Spotlight, where we'll be using our editorial platform, social following, and ad inventory to turn the spotlight on small businesses that need
Like many of the brands featured in the Who What Wear Spotlight, Escvdo is participating in the movement for slow and sustainable luxury fashion. For this Peruvian brand, that looks like supremely beautiful and unique handcrafted clothing, each piece requiring a double, if not a triple, take. Chiara Macchiavello founded Escvdo to design fashion that pays homage to her Peruvian heritage. It comes through in impeccably soft alpaca wool sweaters, handwoven smocked dresses, and beautiful accents of embroidery, crochet, billowy cuffs, and pom details on every item.
Macchiavello's mom has been a huge force behind her growth as an artist and consciously minded businesswoman. "I grew up in Lima, Peru, in a loving family. I'd consider my sister, mother, and myself the creative nucleus of our family while our father is a lot more business-oriented. From an early age, we'd always been pushed to try new things, to look at colors more deeply, to stare at things for a bit longer," Macchiavello says of her childhood. "My mother was a big advocate in us skipping school for a beach day—she valued family time and laughs over textbooks and math."