BB creams have been around for a while now, and they're still a popular makeup choice because of the lightweight coverage and bonus skincare benefits. I prefer a BB cream or tinted moisturizer
over full-on foundation for everyday wear, and I've been wearing my favorite BB cream for 10 years.
BB creams (aka beauty balms) provide coverage and have good-for-the-skin ingredients that can take care of the skin, protect against the sun, and brighten. "A beauty balm should feel light upon touch and spread with a feeling of a balm," explains makeup artist Mia Jones, whose clients include Amal Clooney, Rosario Dawson, and Mariah Carey. "Applied to the high points of the face where the sun touches, it provides a luminous glow and sun protection."