Giuseppe Zanotti Launches Latest COBRAS Sneaker With Young Thug

Young Thug is the face of a new sneaker release. The Grammy Award-winning rapper has teamed up with Giuseppe Zanotti to help launch the designer’s newest sneaker line called the COBRAS. Young

Thug shoes sneakers

In a campaign photographed by Cam Kirk, Young Thug wears the latest sneaker style from Zanotti which is now available in four tone-on-tone iterations — pink, red, black, and white.

First previewed during Milan Fashion Week in September, the upper part is constructed from luxe leather, while the star of the show for the low-top sneaker is its scaled 3D cobra with crystal-set eyes wrapped around the midsole reappearing on the outsole. Often used by Zanotti in his dress shoe collections, this is the first time he has used the snake iconography on a sneaker.

Young Thug shoes sneakers

Recognized for embracing the snake emblem on artwork and across social channels, it was only right that acclaimed Atlanta rapper, Young Thug introduces the sneaker on the latest campaign in line with its bold aesthetic. “I have always loved the symbolism of the snake,” says Zanotti. “It is a powerful and dynamic motif I have explored in many collections, but never before on a sneaker.”

Speaking on Zanotti’s collection Thug explains, “He’s got the Italian style thing down but knows how to change it up and layer in the unexpected, the street. It’s fire.”

The COBRAS sneaker collection is now available to purchase at Giuseppe Zanotti boutiques, Giuseppe Zanotti’s online store and select retailers.

Young Thug shoes sneakers
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Photo: guiseppezanoti | Instagram


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