One of the Buzziest Online Stores in Fashion Is About to Get Even More Popular
First things first, allow us to introduce you to The Folklore if you're unfamiliar. It's a sustainable NYC-based online store that sells both emerging and luxury brands from Africa and the diaspora. In
Adding to that existing buzz as of today is Farfetch, which has made amplifying boutiques around the world its mission. The e-tailer just launched a collaboration with The Folklore, introducing ten of its most popular brands to its customer base. The curated selection includes 24 special clothing and jewelry pieces from brands such as Orange Culture and Third Crown, and alongside there's a breathtaking editorial shot in Lagos, Nigeria that shows off some of the pieces.
Keep scrolling to shop the collaboration before your favorites inevitably sell out.