It might seem simple on the surface, but brow maintenance can quickly become complicated when

you consider the endless options that are in front of you. There's the standard tweezing and waxing. There's eyebrow mapping. There's tinting and lamination. Oh, we can't forget about microblading! See what we mean? You look up one thing, which leads to another, which leads to another… And then you're left falling down an endless rabbit hole of information.

If this sounds like you, then it might be time to try (or return to) a time-tested technique. We’re talking about eyebrow threading, which is a hair-removal and brow-shaping technique that’s been practiced by eastern cultures for centuries. To get the low-down on all things threading, we reached out to Umbreen Sheikh, brow expert and founder of Wink Brow Bar in NYC. Keep scrolling to learn everything you’ve ever wanted to know about this ancient practice.