center in Melbourne, Victoria.

The opening of the new Melbourne Authentication Center unlocks additional customer experience features to customers across Australia who have had access to the platform since 2016. 

As part of the enhanced features, buyers in Australia will see lower shipping fees and shorter shipping times, while sellers will benefit from reduced fees, streamlined shipping, and faster payouts. The new operation will also allow bulk shipping for established sellers and All-In Pricing, a proprietary, tech-forward feature “that expertly matches Australian buyers with Australian sellers when possible”.

To date, Australian’s have been able to buy and sell on the platform, which boasts more than 125,000 product listings including sneakers, apparel, electronics, collectibles, and accessories.

"This launch is another example of our doubling down on a commitment to provide an authentic, accessible, and truly local experience to customers across the globe," said StockX CEO, Scott Cutler. 

"Not only does opening our doors in Melbourne make for an improved experience for an already engaged, passionate customer base, but it allows us to further deliver on our customer promise to be the world's leading live marketplace for consumers of current culture.”

The move comes as Australia grows as one of StockX's fastest-growing markets. According to a recent Harris Poll survey, nearly one in five Australian adults (19%) have purchased or plan to purchase limited-edition sneakers in 2021 and among them, 42% say they are motivated by the investment opportunity.

The facility is the company's first in the Australia and New Zealand regions, while its network includes 11 authentication centers and Drop-Off locations, in addition to offices in Detroit, London, and Tokyo.

Since launch, StockX has become one of the leading online marketplaces in the world, processing sales in more than 200 countries and territories across 30 million global monthly visitors.