My Job Is to Track Color Trends—These Are the Shades That Are Most Important

We recently uncovered the top color trend that will reign supreme in 2023 (yes, that far ahead). The color trend forecasters at WGSN and the experts at Coloro recently named Digital Lavender to

be the next big color moment. That lavender hue has actually been cropping up already and was especially noteworthy during the F/W 21 collections, and the hue is apparently not going anywhere anytime soon.

Given that someone like Jenny Clark, the head of color at WGSN, has an actual job that tracks color trends, we thought we'd inquire more about upcoming trending hues. She provided further insight in a release that discussed what the fashion color palette will look like over the next few seasons. As a preview, there's everything from bold hues to a few softer shades as well. With all that in mind, keep scrolling to check out the colors that will be most important. You'll also find visual and shopping inspiration if you want to add one of the fresh shades into your wardrobe now.