I often scroll through H&M as I’m doing market research for various stories given that the retailer consistently stocks a range of items that suit a variety of styles. On one of
my recent perusals, I noticed a “Trending Now” section with a sub-category entitled “Trend Edit.” Naturally, I took a gander through this section. What did I find? Yep, a curation of some of those more trend-forward pieces that feel incredibly “of the moment.”
In fact, there were quite a few items that caught my eye. I actually opened up over 20 of said pieces into new tabs to bookmark for myself to reference later—and, of course, to share with you right here if there’s interest. Below you’ll find a smattering of current fall pieces, including chic shackets, gorgeous knits, pretty dresses, and more. Keep scrolling—you may just find a new go-to piece (or two) to mix into your fall rotation.