I Just Texted My Friends Because Jen Atkin Shared Her Fave Beauty Picks With Me

If photos of the Kardashians, the Hadid sisters, and Kendall and Kylie Jenner are flooding your Instagram like they're flooding mine, chances are Jen Atkin was the mastermind behind their 'dos.

She's what The New York Times calls, "the most influential hairstylist in the world," and for good reason. The hair mogul has launched two successful businesses: Maneaddicts.com, a community where hairstylists come together and create content (including how-to guides and reviews of the best hair products on the market), and Ouai, everyone's favorite haircare brand that now has fragrance, bath, and body products that help women feel their best inside and out. Atkin not only has more than 4 million Instagram followers and a roster of celebrity clients, but she's also a new mom. Influential? Yes, absolutely.

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