The Popcorn Color Trend Is the New Stick of Butter (IYKYK)

Color trends are my favorite trends to adopt early for a number of reasons, one being that it doesn't matter what the thermostat outside says. I'm all for starting to wear spring

I Feel More Confident at the Gym When I Like My Outfit—I Need These 16 Items

I don't know about you, but my motivation to go to the gym is 100% reliant on how confident I feel in my workout gear. It's hard enough to roll out

The One Trendy Boot Style That Kendall Jenner Packed On Vacation

In addition to, well, everything else that's awe-worthy about Kendall Jenner, we can now add packing small and smart to her list of skills. Unless you've been living under a rock

Mason Gooding: The Charming-as-Hell Master of Turtlenecks

Mason Gooding is tempted to show me his closet (two white doors concealing what I imagine to be an impressive collection of chic knits), but he catches himself mid-thought: “That feels

The 2022 Jewelry Capsule Wardrobe: 8 Pieces You'll Wear Every Day

The internet is filled with capsule wardrobes for every occasion and season (and Who What Wear is responsible for a significant portion of them—you're welcome). But today we're flipping the switch a

I Rely On These 6 Staples Every Winter, and You Can Shop Them for Under $70

While some people are already talking about spring fashion, I walked outside for coffee today and my fingers almost went numb–so I'm sticking to discussing winter. Specifically, my winter staples. From

Sorry to the Jeans in My Closet—These 6 New Pant Trends Are Replacing You

No, this isn't a breakup letter to my jeans. If anything, it's an announcement that I'll merely be slowing my roll on denim for the time being. It will always be the

Decoded: The Dos and Don'ts of Every Dress Code

There might be some modern trends that folks of yore could never have envisioned—people really wear sneakers with dresses, to dinner?!—but there are a few holdovers from the Golden Age that

I Tried a $475 Acupuncture Facial, and TBH, I've Been Glowing Ever Since

If there are two things I’m absolutely obsessed with, they would be acupuncture and facials. I started getting regular acupuncture early on during the pandemic, and it’s done wonders for everything from

If You Could Bottle a Good Hair Day, These 18 Styling Creams Would Make the Cut

I don't know about you, but I've found that the products I'm using can really make or break a good hair day. Using the right styling cream makes me feel some type of way—my

I'm Shopbop's Fashion Director—I'm Telling Everyone to Try These Basics in 2022

There are certain industry insiders that we routinely turn to for top-notch shopping advice and sartorial guidance. Shopbop’s fashion director, Caroline Maguire, is one of said people. After all, it’s her literal

The Only Sneaker Trends That Will Matter This Year, According to Sneakerheads

Despite the fact that sneakers are a bona fide fashion item, when it comes to future trainer trends, the runway isn't always a good indicator of what's coming up, as this