I'm A Sale Shopping Pro—25 Buys You Don't Want to Skip This Week (and 2 You Do)

Considering I am someone who basically shops online all day for a living, it should come as no surprise that I am rather good at scoping out incredible sale finds. Digging

15 Beauty Products I Always Regret Not Buying During the Cyber Weekend Sales

With the sheer number of Cyber Weekend sales, it's easy to lose sight of what you actually need. This is something that I experience pretty much every year, so I'm here

Kendall Jenner Wore the "Frumpy" Basic Trend Everyone Suddenly Wants

So, Kendall Jenner was in NYC last week. Hardly groundbreaking. But what was semi-groundbreaking was the number of very chic outfits she marched around the city in. We're used to her looking cool

People Who Look Decades Younger Keep Using These 18 Products

Simply put, it's our job to find the best beauty products out there for you. From the newest serum to the hottest lipstick color to the dry shampoo that will change

TBH I’ve Never Shopped for Clothes on Amazon, so I Asked My Stylish BFF for Help

As an editor at Who What Wear, I should really be well-versed in the sartorial options available at Amazon… but I'll just be honest: I've never bought clothes from the site

NET-A-PORTER Blessed Us With a Black Friday Sale—I Want These Pieces

I know I can't be the only one who's been browsing designer pieces, thinking to myself, If only these were just a little less expensive. Well, here's some good news: NET-A-PORTER has blessed

There's a Reason All the It Girls Love This Maternity Line

I’ve heard it from pregnant friends a million times: “There are no good maternity clothes.” Entrepreneur and model Nicole Trunfio felt the same way, and on her third pregnancy, she decided

I Worked With a Sustainable Stylist to Edit My Closet—We Added These 7 Brands

I know I'm not alone when I say that I'm committed to becoming more thoughtful about what and where I shop, taking into consideration which brands I support and the impact my purchases have on the environment

Jennifer Lopez's Jeans Are a Huge Departure From Basic Skinny Jeans

Jennifer Lopez isn't one to pick denim trend favorites. She gives them all a chance (and always looks amazing while she's at it, naturally). But perhaps because it's 2020 and comfort is very

J.Lo's Makeup Artist Cringes Every Time He Sees These 5 Mistakes

It's no secret that one of our favorite areas of exploration here at Who What Wear is the magic that is Jennifer Lopez. From her impossibly cool style to her mastery of 

The 25 Coziest Winter Boots (Beyond Uggs)

ICYMI, this winter I've already dedicated quite a few stories to Ugg boots since they have a celeb following that includes Jennifer Lopez, Hilary Duff, Emily Ratajkowski, and more. Because variety

I Spend Hours Testing Beauty Products Each Week—Here Are 24 I'll Never Replace

I have a fascination with beauty products that I can trace back to my time growing up. Before the days of YouTube or TikTok tutorials that highlight anything you’d want to know