Earlier this year Rihanna and A$AP Rocky attended the Off-White show during Paris Fashion Week. While most people had their eyes were on Ri Ri's latest pregnancy fit (a skin-tight Off-White
PVC dress), it was Rocky's own look that piqued our interest. The “Fashion Killa” rapper was dressed in a leather bomber jacket and matching trousers, both of which came with debossed Mercedes-Benz signature branding.
While we thought maybe he'd just invested in a new Mercedes-Benz EQC 400 and wanted some leather gear to match, there was more to the fit than met the eye. Yesterday Rocky took to Instagram to announce that he has secretly been working on a collaborative collection with Mercedes-Benz. In an Instagram video captioned “HISTORY IN DA MAKING?MERCEDES BENZ X AWGE DROPING A$AP!!!”, Rocky gives us a glimpse of what's to come.
Rocky's collective AWGE includes Playboi Carti and Smooky Margielaa, as well as his fellow A$AP Mob members A$AP Nast and A$AP Ferg. Rocky's post yesterday confirmed a single product—a satsuma-hued nylon bomber jacket, which comes emblazoned with the iconic Mercedes Three-Pointed Star logo and AWGE's name on the back. It's probably safe to assume that the moto-inspired, "AWGE"-stamped shell trousers worn with the jacket are also part of the collaboration.
And just moments ago, Rocky hit us with more visuals on Instagram: Him, sitting in a Benz with a white leather interior, in a long-sleeve tee with a Benz-logo-as-tennis-crest on one side of the chest, and the AWGE script on the other.
We should've seen the apparel collaboration coming. Rocky hooked up with Mercedes in 2017 and starred in the German car giant's campaign, which promoted the Mercedes CLA Coupe. In the