Photo: Scott Olson/Getty Images
Farfetch invests in Neiman Marcus Group
Farfetch is making a minority common equity investment of up to $200 million in Neiman Marcus Group to form a strategic partnership with Bergdorf Goodman and Neiman Marcus. Confirmed Tuesday to WWD, the deal will allow NMG to use Farfetch Platform Solutions to re-platform the Bergdorf Goodman website and mobile application. Both Bergdorf Goodman and Neiman Marcus will join the Farfetch Marketplace as a partner, adding participating brands in key global geographies. {WWD}
How subscription-based business models tackle sustainability issues
A handful of fashion brands are looking to membership models to get predictable revenue streams and deeper engagement with consumers. Sarah Kent reports on the loyalty-driven strategy for Business of Fashion, using brands like Early Majority and On Running as case studies on how a subscription-based business comes with commercial advantages and sustainable solutions. {Business of Fashion}
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