Bad Haircut Protection Programs - Dove Hair Therapy and Progressive Launch Hair Assurance (

Dove Hair Therapy partnered with Progressive, an insurance provider, to offer consumers Hair Assurance. Bad haircut experiences are common when experimenting with new hairstyles. Dove wants to help empower women to feel
confident in their hair experimentations without the fear of damage.

Hair Assurance holders can redeem their policies at any time through the end of the year to receive a $100 gift card to put towards a new haircut at the salon. Individuals can enter for a chance to receive the Assurance package from April 19th to April 26th. Eligible winners must purchase any two Dove Hair Therapy products and upload a photo or screenshot of their receipt to Dove's Hair Assurance website. A total of 2,000 individuals will be selected to redeem the haircare offering.

Image Credit: Dove

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