As a POC-owned brand, Afrocenchix "meets the demand for natural afro hair care products." The business was born from a gap in the market that failed to address the specific needs of

The Afro Hair & Skin Co.—which is an award-winning afro beauty and wellness brand—is offering a nourishing plant-based hair oil to consumers with textured hair who are looking for a multi-tasking product

PURE~FRO® by VERNON FRANÇOIS® is a special plant oil shampoo that is geared to treat "all kinky, coily, and tightly curled hair." The product is packed with nourishing ingredients that are multi-tasking

The Sisters Body complete set consists of the brand's non-toxic Balancing Shampoo, Nourishing Conditioner and
Gentle Body Wash. The three-in-one kit features products formulated with 100% essential oils, including no added

Inspired by the "skinification" of haircare and the fact that consumers are looking more deeply into scalp care, the Neutrogena Healthy Scalp collection was created to bring "the science of skincare to

Act+Acre, a brand founded by hairstylist Helen Reavey that uses a cold processed method to create its products, is set to launch a revolutionary dry shampoo that's made without the drying alcohol

Founded in May 2020, Ebony Crown is an online marketplace for curated Black-owned beauty and hair businesses. The start-up was created in the wake of the Black Lives Matter movement to highlight

BREAD is a clean haircare brand for women with naturally curly hair, catering primarily to women of color who are looking for simplicity in their routine.

BREAD was launched when founder

Lush's Naked Line has gained traction over the last few years as more and more consumers emphasize the need for sustainability and one of the company's best-selling products is the 'Honey I

Pattern Beauty’s dual-ended edge styling tool offers three functions in one compact design. The Edge Tool can be used to comb, brush or swirl baby hairs into desired shapes with precision. The

Moisture, friction and wearing a mask for a prolonged period of time add up to a recipe for irritation, especially around the mouth and behind the ears—and this new face mask offers an

In recent months, consumers have been paying more attention to the health of their hair by paying extra attention to the scalp, and one of Virtue's newest products is a scalp serum