Luxury fashion house Balenciaga announces official plans to present its Fall 2021 collection in a video game entitled "Afterworld: The Age of Tomorrow.' The video game takes place in a conceptual 2031
year and features designs from the seasonal capsule.
The game itself is set to launch on December 6th and sets the official record for the "largest volumetric video project ever undertaken” by the fashion house. When players win the game, they are transcended into the afterworld to play a role in the Utopia world. The brand states, “The world may appear to be decaying at first, but it is far from a dystopian view, showing instead the slow return to a healthier balance of nature and industry.”
Image Credit: Balenciaga