Italian fashion label Fiorucci has unveiled its new Spring/Summer 2022 collection titled 'Desert Oasis,' which has made its debut by way of a Fred Segal retail pop-up.
The Fed Segal pop-up
store was launched to celebrate the start of Coachella as well festival season more broadly. Fiorucci's new collection was an appropriate fit in the new Los Angeles-based space thanks to its nostalgia-heavy themes which draw from '70s-era hedonism.
"I wanted to take a trip through Fiorucci’s hedonistic past with a collection inspired by its 1970s beginnings, which can be seen in the archive palm prints and sexier silhouettes reflecting the party spirit of the brand, but all still rooted in its connection to the earth," said Daniel Fletcher, Artistic Director of Fiorucci.
Image Credit: Fiorucci