23 Very Old Trends I'm Still Wearing Today

I'm a huge fan of '70s fashion—the era created a host of trends that still stand up today, whether you realise they're from that time or not. Think of our current

These Products Trick People Into Thinking My Thin Hair Is Actually Super Thick

To give you an idea of what I'm dealing with, let me break it down for you. I might try to put my hair in big rollers or curl it, and

The 7 Pieces Defining Italian Style

As I write this, I am sitting in Capri at a beachside café overlooking the Mediterranean Sea, watching an Italian girl daintily descend the cliffside staircase that leads to the white

The Cozy Grandma Trend That Comes Back in Style Every Fall

There’s no question that we love a good grandma trend here on Who What Wear. From tweed jackets to vintage-inspired blouses and silk headscarves, grandma dressing is having a major moment on

25 Summer Buys That Will Keep Working Hard for Months to Come

There’s nothing better than purchasing a piece you know will last you for several seasons. While summer is in full swing right now, and we’re excitedly stocking up on warm-weather essentials

The 25 Best Pairs of No-Show Underwear in Every Cut and Style

I have extremely fond memories of my wedding and ended up having no regrets about my bridal jumpsuit look except for one major oversight on my end: I didn't opt for

Olivia Rodrigo Is Already Wearing Fall's Best Ankle-Boot Outfit Formula

Not that I needed another reason to love her, but Olivia Rodrigo's recent visit to the White House to promote youth vaccination really solidified her as a favorite artist of mine. Not

Surprise: Britney Spears Loves $40 Target Bikinis As Much As You Do

I don't know about you, but I'm hanging on to summer for dear life. I'm simply not ready to say goodbye to the sunny season and prepare for fall—perhaps I'm also

Lily Collins Wore These $100 Sneakers on the Emily in Paris Season 2 Set

Emily in Paris was exactly the fun, lighthearted, and visually appealing show we needed during quarantine, so I was excited to hear that it was renewed for a second season. The cast

BRB, I'm Replacing My Underwear & Bralettes With This Soft & Sustainable Brand

Contrary to popular belief, shopping for underwear is just as important as shopping for outerwear, if not more. Before you jump to disagree, hear me out. The undergarments you wear on

End-of-Season Sales Are Winding Down—34 Items I'm Buying Before It's Too Late

Most savvy shoppers will tell you that the key to getting more for less is to shop off-season. It may feel

I Truly Can't Live Without This Game-Changing Lip Product—Let Me Explain

You know when your lips are so beyond chapped that it seems like nothing can help? Like, they hurt and/or sting, they're flaky as heck, and you really can't stop licking or

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